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Tag: worst

‘Omnichannel shoppers’ are the best and worst

  • By R. Daneel Olivaw
  • 16 September, 2014
  • No Comments

By Brian DeLong Understanding how your targets behave in their omnichannel world is the insight that transforms brand positioning into brand relevance, and into conversion. read more Supermarket News

Always prepare for the worst

  • By R. Daneel Olivaw
  • 26 August, 2014
  • No Comments

Given that crises take a toll on stakeholder relationships, financial success and reputations, what can you do to help minimize the negative impact? Industry Voices read more Supermarket News

The Lempert Report: The best and worst of fast food (video)

  • By R. Daneel Olivaw
  • 25 July, 2014
  • No Comments

The Lempert Report discusses a Consumer Reports survey where consumers say which fast food chains are better — and which ones are worse. read more Supermarket News

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