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Tag: Strategy

Mondelez announces well-being strategy

  • By R. Daneel Olivaw
  • 13 March, 2014
  • No Comments

Mondelez International has unveiled a “Call for Well-being” strategy, which includes setting nutrition targets across its product portfolio. IFT Daily News

Fresh-Food Nation: The Economic Promise of the ‘Farm-to-Fork’ Strategy

  • By R. Daneel Olivaw
  • 6 March, 2014
  • No Comments

Food shoppers in the United States today are much less trustful of major food companies than in the past, and less likely to accept established brands as guarantees of wholesomeness … Continue Reading →

Kroger Moves Ahead on Fill-In Strategy

  • By R. Daneel Olivaw
  • 30 October, 2013
  • No Comments

NEW YORK — Kroger Co. has accelerated its efforts to identify markets it can fill in with additional stores, executives said at the company’s investor conference here on Wednesday. read … Continue Reading →

Variety Show: New Produce Items Need Selling Strategy

  • By R. Daneel Olivaw
  • 22 October, 2013
  • No Comments

While introducing new produce varieties can boost the department’s image, such items must be merchandised and marketed well to entice consumers, said retailers and industry experts. read more Supermarket News

Meal Kits Inspire New Strategy at Hy-Vee

  • By R. Daneel Olivaw
  • 21 June, 2013
  • No Comments

WEST DES MOINES, Iowa — The new wave of meal kits designed to complement fresh proteins and vegetables, present an incremental sales opportunity for retailers willing to experiment with merchandising … Continue Reading →

Beckers’ Exit May Signal New Strategy

  • By R. Daneel Olivaw
  • 14 May, 2013
  • No Comments

BRUSSELS — Analysts last week said the retirement of longtime Delhaize Group President and Chief Executive Officer Pierre-Olivier Beckers might portend structural changes at Delhaize. read more Supermarket News

Price Chopper Ramps Up Pinterest Strategy

  • By R. Daneel Olivaw
  • 17 April, 2013
  • No Comments

SCHENECTADY, N.Y. — Price Chopper is working to build interest in its Pinterest board by soliciting new board themes and guest pinners. read more Supermarket News

Apps Emerge as Key Walmart Strategy

  • By R. Daneel Olivaw
  • 9 April, 2013
  • No Comments

SCHAUMBURG, Ill. — Walmart plans to launch Print Plus, a mobile app that brings its print ads to life, an executive of the chain said during an educational session on … Continue Reading →

Stater Retains Sharp Price Strategy

  • By R. Daneel Olivaw
  • 15 February, 2013
  • No Comments

SAN BERNARDINO, Calif. — Stater Bros. Markets here said it expects to see some earnings improvements later in its fiscal year as comparisons become easier, though it intends to maintain … Continue Reading →

Which retailer pricing strategy will gain the most new coverts in the next few years?

  • By R. Daneel Olivaw
  • 3 August, 2012
  • No Comments

EDLP High-Low Hybrid of High-Low and EDLP Supermarket News

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