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Tag: Media

The Lempert Report: Social Media Farmer of the Year (video)

  • By R. Daneel Olivaw
  • 25 February, 2014
  • No Comments

The first Social Media Farmer of the Year Award recognizes farmers who have incorporated social media, digital media and internet strategies to achieve their business objectives. read more Supermarket News

Using digital media no longer a choice, NGA speaker says

  • By R. Daneel Olivaw
  • 11 February, 2014
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Mobile and social media are merging technologies that need to be part of an overall strategy, not a separate course of action, the author of “Socialnomics” told the National Grocers … Continue Reading →

Publix Says Cheese to Social Media

  • By R. Daneel Olivaw
  • 11 September, 2013
  • No Comments

LAKELAND, Fla. — Publix Super Markets is giving cheese lovers an up-close-and-personal look at its cheese-buying process. read more Supermarket News

Winn-Dixie Launches Social Media Contest for Local Beef Ad Stars

  • By R. Daneel Olivaw
  • 10 September, 2013
  • No Comments

JACKSONVILLE, Fla. — A Winn-Dixie social media contest will make beef-loving fans the stars of local print and billboard ads. read more Supermarket News

Meijer Promotes Farmers With Social Media

  • By R. Daneel Olivaw
  • 30 July, 2013
  • No Comments

GRAND RAPIDS, Mich. — Meijer is offering customers more information about local growers through Facebook, Pinterest and Twitter. read more Supermarket News

From Kroger to United, More Retailers Discover ROI in Social Media

  • By R. Daneel Olivaw
  • 20 May, 2013
  • No Comments

Many food industry players have embraced social media on faith. They’re sure it will pay off, but they can’t say exactly how or when. Viewpoints read more Supermarket News

Publix, Kroger Cite Social Media Challenges, Opportunities

  • By R. Daneel Olivaw
  • 29 April, 2013
  • No Comments

ORLANDO, Fla. — Having a corporate presence on social media presents challenges not only in terms of training those employees who post on behalf of the company, but also in … Continue Reading →

Walmart: Traditional Media Alive and Well

  • By R. Daneel Olivaw
  • 10 April, 2013
  • No Comments

SCHAUMBURG, Ill. — Digital should be key to any marketing plan, but traditional media can’t be ignored. read more Supermarket News

United Gives Banners Unique Social Media Identities

  • By R. Daneel Olivaw
  • 3 April, 2013
  • No Comments

LUBBOCK, Texas — United Supermarkets’ Facebook and Twitter following jumped 38% after giving each of its banners — United Supermarkets, Market Street and Amigos — unique and separate social media … Continue Reading →

AWG Launches Social Media Monitoring

  • By R. Daneel Olivaw
  • 28 March, 2013
  • No Comments

KANSAS CITY, Kan. — Associated Wholesale Grocers here on Wednesday said it has launched a social media monitoring and engagement program for its members. read more Supermarket News

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