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Tag: Marketing

Canadian Produce Marketing Association 88th Annual Convention and Trade Show

  • By R. Daneel Olivaw
  • 29 January, 2013
  • No Comments

We are pleased to announce the Keynote Speakers for our 2013 event – Mario Pilozzi, Former CEO of Wal-Mart Canada Inc. and Jamie Clarke, Extreme Adventurer. Location Direct Energy Centre … Continue Reading →

Store Brands Decisions Innovation & Marketing Summit

  • By R. Daneel Olivaw
  • 29 January, 2013
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As innovation and consumer marketing will be the keys for future gains in store brands market share, the Store Brands Decisions Innovation & Marketing Summit has been developed as the … Continue Reading →

The 5th Annual NLS Food Marketing Summit

  • By R. Daneel Olivaw
  • 29 January, 2013
  • No Comments

The 5th Annual Food Marketing Summit features the ideal peer-to-peer networking environment for Top Level Executives in Marketing, Communications, Social Media and many other related fields within the food industry. … Continue Reading →

Annual Business Conference, Food Marketing Institute

  • By R. Daneel Olivaw
  • 28 January, 2013
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The Food Marketing Institute's Annual Business Conference (ABC) provides a tremendous opportunity for CPG suppliers to interact with their retail/wholesale trading partners. Within the ABC program, participants can communicate strategies, … Continue Reading →

Today’s Managers: Tomorrow’s Leaders, Food Industry Leadership Center at Portland State University and Food Marketing Institute

  • By R. Daneel Olivaw
  • 28 January, 2013
  • No Comments

Today’s Managers: Tomorrow’s Leaders (TMTL) is a unique week-long executive educational program offered by the Center For Retail Leadership (CRL) at Portland State University in partnership with the Food Marketing … Continue Reading →

Putting Independent Spin on Mobile Marketing

  • By R. Daneel Olivaw
  • 21 January, 2013
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SCOTTSDALE, Ariz. — Independents have special opportunities when it comes to making strides with mobile-enabled consumers. read more Supermarket News

Marketing the Flu Season

  • By R. Daneel Olivaw
  • 18 January, 2013
  • No Comments

Consider responding to the current flu season by taking a few extra steps to help contain the spread of germs and to make customers happy they are shopping in your … Continue Reading →

FTC report: Marketing, nutrition profile of foods marketed to children

  • By R. Daneel Olivaw
  • 4 January, 2013
  • No Comments

The U.S. Federal Trade Commission (FTC) has announced the results of a comprehensive study of food and beverage industry marketing expenditures and activities directed to children and teens. IFT Daily … Continue Reading →

Promotions Marketing Manager at Organic Valley

  • By R. Daneel Olivaw
  • 2 January, 2013
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Amazing job opportunity with the Florida Department of Citrus for a senior marketing professional read more Supermarket News

Putting a Stake in the Ground for TPM, TPO, and Collaborative Marketing

  • By R. Daneel Olivaw
  • 4 December, 2012
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Leading companies are beginning to understand the the benefits of Joint Business Planning and the  components of successful promotion collaboration. At the POI Summit, these leaders come together around the critical … Continue Reading →

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