The Robert Wood Johnson Foundation has published “Recommendations for Responsible Food Marketing to Children” to provide a comprehensive set of model definitions for food marketing practices directed to children. IFT … Continue Reading →
IFT Daily News
Winn-Dixie shoppers have fond memories of drinking iced tea on the front porch with family and friends. read more Supermarket News
Coca-Cola’s Share a Coke campaign roared into the U.S. this summer with distinct branding, aggressive social media outreach and related events around the country. read more Supermarket News
In 2012-2013, Frito-Lay held its first “Do Us A Flavor” contest in the U.S. to invite consumers to pick a new flavor of chips. read more Supermarket News
Relay Foods may be an online retailer, but its main marketing campaign isn’t a digital one. Total Access read more Supermarket News
Attention retailers: Your customers are already on Instagram, so you should be using it to your advantage to reach them. read more Supermarket News
Coborn’s Inc. took home top honors as Supervalu recognized the best marketing efforts of its independent retailers in the 2014 Master Marketer competition. read more Supermarket News
SpartanNash Co. has promoted Larry Pierce to EVP, merchandising and marketing, effective immediately. read more Supermarket News
Whole Foods Market, Austin, Texas, said Wednesday it plans to launch its first-ever national marketing and brand campaign in the fall — a program focused on responsible growing standards for … Continue Reading →
