Retailers discuss Hispanic learnings
SN interviewed retailers, consultants and agency executives to find out what they’ve learned about the do’s and don’ts of Hispanic marketing. read more Supermarket News
Tag: Hispanic
The challenge of Hispanic retailers in the U.S.
The Hispanic demographic will continue to evolve, so it’s up to Hispanic retailers to continue evolving with them. Industry Voices read more Supermarket News
CPG’s lack most accurate Hispanic data: Speaker
The ability of manufacturers to develop promotions aimed directly at Hispanic consumers is being hindered by a lack of reliable sales information on what those consumers are actually buying — … Continue Reading →
New data service tracks Hispanic retail sales
Independent Hispanic grocers are being given the opportunity to gain new insights into their customers’ shopping habits — insights that are also being shared with major CPG companies to help … Continue Reading →
Sanders tapped to run Hispanic retail partnership
Dan Sanders has been named to oversee operations at Cardenas Northgate Group Ranch LLC, the joint venture that acquired 11 Pro’s Ranch Markets last month, local sources told SN. read … Continue Reading →
Unified Launches Hispanic Marketing Events
Unified Grocers, the Los Angeles-based retailer-owned cooperative, said it was pleased with the turnout at its first-ever Hispanic marketing events during the first weekend in January . read more Supermarket … Continue Reading →
The Lempert Report: Hispanic Millennials Are the Next Gold Mine (Video)
The Lempert Report says significant data show why Hispanic Millennials will be a very important customer base for retailers. read more Supermarket News
The Lempert Report: Engaging the Hispanic Shopper (Video)
The industry as a whole could use more insights to tap into an anticipated $ 1.5 trillion of Hispanic buying power by 2015. read more Supermarket News
Unified Sets Hispanic Promotions for 2014
LOS ANGELES — Unified Grocers here said Monday it will introduce two new initiatives in 2014 aimed at the large Hispanic population its members’ stores serve — Celebramos!, a series … Continue Reading →
Hispanic Shoppers More Optimistic: Report
JACKSONVILLE, Fla. — Hispanic consumers tend to be more optimistic about their financial prospects than non-Hispanics, with 32% expecting their household income to increase during the next year, according to … Continue Reading →