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Tag: engage

Get creative to engage shoppers with social media

  • By R. Daneel Olivaw
  • 27 May, 2014
  • No Comments

Despite the widespread capabilities of the social web, supermarket shoppers so far seem very limited in how they use any of the platforms for any activities around purchasing or meal … Continue Reading →

Time to engage with digital, says Bishop at PSU Forum

  • By R. Daneel Olivaw
  • 19 May, 2014
  • No Comments

Supermarket operators need to join the digital conversation immediately “because it’s happening whether you’re there or not,” Bill Bishop told the 2014 Executive Forum sponsored by Portland State University. read … Continue Reading →

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