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Tag: Digital

Trade Groups Issue Digital Coupon Guidelines

  • By R. Daneel Olivaw
  • 13 November, 2012
  • No Comments

WASHINGTON — The Food Marketing Institute, Grocery Manufacturers Association and National Grocers Association released free guidelines designed to promote model practices in digital couponing and reduce the incidence of coupon … Continue Reading →

Do you feel that the privacy and data security of mobile, social media and other digital applications have been adequately addressed?

  • By R. Daneel Olivaw
  • 5 October, 2012
  • No Comments

Yes, they are under control They are largely OK but need some improvement They leave a great deal to be desired Supermarket News

United Supermarkets Gets Digital Marketing Award

  • By R. Daneel Olivaw
  • 5 October, 2012
  • No Comments

LUBBOCK, Texas – United Supermarkets here announced it received a Leader Award for Excellence in Digital Marketing by the Shopper technology Institute at the 2012 LEAD Marketing Conference this week … Continue Reading →

Digital Deal Spans Shopping Trips, Retailers

  • By R. Daneel Olivaw
  • 4 October, 2012
  • No Comments

ENGLEWOOD CLIFFS, N.J. — Unilever has launched a unique digital promotion that extends savings to shoppers across multiple shopping trips and retailers. read more Supermarket News

Bashas’ to Offer Digital Services

  • By R. Daneel Olivaw
  • 2 October, 2012
  • No Comments

CHANDLER, Ariz. — Bashas’ here has selected Vermont-based MyWebGrocer to power new digital services for 63 Bashas’ stores and 48 Food City locations. read more Supermarket News

Macey’s Launches Digital Rewards Program

  • By R. Daneel Olivaw
  • 1 October, 2012
  • No Comments

SALT LAKE CITY — Associated Food Stores, a cooperative wholesaler here, has announced that “Perks,” a customer relationship program, is being used at Macey’s, a retail member. read more Supermarket … Continue Reading →

Publix Tests Digital Coupons

  • By R. Daneel Olivaw
  • 14 August, 2012
  • No Comments

LAKELAND, Fla. — Publix Super Markets is testing a digital coupon system in 10 stores in Ocala, Fla., and 29 stores in Alabama, including four in Birmingham. read more Supermarket … Continue Reading →

Three Retailers Adopt Digital Coupon Platform

  • By R. Daneel Olivaw
  • 19 July, 2012
  • No Comments

MOUNTAIN VIEW, Calif. — Three food retailers are using a new self-service platform that enables retailers of any size to offer full digital coupon galleries on their websites at no … Continue Reading →

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