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Tag: consumers

Consumers want the truth: Kroger presenter

  • By R. Daneel Olivaw
  • 14 May, 2014
  • No Comments

To resonate with contemporary consumers who relish authentic foods, brand marketers must be transparent, said Mathis Martines, Kroger’s senior category manager for innovation and snacks, at the Bevnet Beverage Entrepreneur … Continue Reading →

Fairway attempts to draw mainstream consumers with non-GMO products

  • By R. Daneel Olivaw
  • 6 May, 2014
  • No Comments

Fairway Market hopes to attract value-conscious shoppers who want to avoid genetically modified foods by expanding its selection of non-GMO foods that are not organic. read more Supermarket News

Survey: Consumers willing to pay more for local

  • By R. Daneel Olivaw
  • 5 May, 2014
  • No Comments

One-third of consumers — compared with less than one-quarter in 2013 — said they would pay 10% more for local food, according to a recent survey from A.T. Kearney. read … Continue Reading →

Will consumers shop for organics at Walmart, Target?

  • By R. Daneel Olivaw
  • 30 April, 2014
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It’s been quite an interesting few weeks in the world of organics, with Walmart and Target announcing expansion of their organic offerings. Viewpoints read more Supermarket News

Consumers may avoid menu items labeled as 'low calorie'

  • By R. Daneel Olivaw
  • 23 April, 2014
  • No Comments

A study published in the Journal of Consumer Research shows that consumers may avoid restaurant foods labeled “low-calorie” because they have the perception of being unsatisfying. IFT Daily News

Consumers create new product buzz

  • By R. Daneel Olivaw
  • 11 April, 2014
  • No Comments

New product innovations, from gum to snacks to yogurt, are getting a boost from positive social media reviews. Content Classification:  Curated read more Supermarket News

Consumers crave quality, variety in their pizza

  • By R. Daneel Olivaw
  • 2 April, 2014
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Pizza consumption is high: in fact, consumers told Technomic they eat pizza about 3.4 times a month. IFT Daily News

Consumers nutty for nut-based, sweet spreads

  • By R. Daneel Olivaw
  • 31 March, 2014
  • No Comments

With an influx of new products in recent years, including industry game-changer, Nutella, the $ 3.9 billion nut-based and sweet spread category grew 34% from 2008–2013. IFT Daily News

Consumers broaden their definition of snacks

  • By R. Daneel Olivaw
  • 19 March, 2014
  • No Comments

Snack consumption is on the rise, as half of today’s consumers (51%) say that they eat snacks at least twice a day, an increase from the 48% who said the … Continue Reading →

SN webinar: Consumers drive innovation in deli, prepared foods

  • By R. Daneel Olivaw
  • 18 March, 2014
  • No Comments

Retailers can increase sales in deli and prepared foods by focusing on the trends and innovations consumers are looking for, according to panelists in Supermarket News’ webinar “Fresh Insights: Surveying … Continue Reading →

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