Boomers outpace Millennials when it comes to snacking
Millennials are the shining stars of today’s marketplace but when it comes to snacking it’s Boomers who shine, finds The NPD Group, a global information company. IFT Daily News
Tag: Boomers
Boomers, Millennials seek value and freshness
When eating at foodservice venues, Baby Boomers prefer to stick with a limited selection of favorite snacks geared for different times of the day, while Millennials seek a variety of … Continue Reading →
IDDBA 2014: Don’t forget Boomers
Though Millennials may be tomorrow’s shoppers, it’s important not to forget about Baby Boomers and their significant spending power. Total Access read more Supermarket News
Boomers and Millennials are similar: panelists
They’re decades apart in age, but when it comes to consumer attitudes, Boomers have a lot in common with Millennials, said analysts speaking at the International Home + Housewares Show … Continue Reading →
The Lempert Report: Boomers for Dieting (Video)
Baby Boomers are more likely to diet than Millennials, according to the NPD Group, but Americans in general are looking for ways to be healthy. read more Supermarket News
Baby Boomers: Riding the Wave of Diversity
This edition of Times & Trends provides insight into current and emerging trends within the baby boomer marketplace that will enable manufacturers and retailers to develop and execute strategies that … Continue Reading →
From Boomers to Hispanics, Supermarkets Lose CPG Share of Key Consumer Segments
Grocers lose traction with high income shoppers, Hispanics and boomers, as other retail formats gain. Viewpoints read more Supermarket News