ATLANTA — Coca-Cola Co. takes the retailer-supplier relationship to a new level with its Shopper Experience Innovation Center (SEIC) here, where it tests cross-category and category-driving marketing strategies.
ATLANTA — Coca-Cola Co. takes the retailer-supplier relationship to a new level with its Shopper Experience Innovation Center (SEIC) here, where it tests cross-category and category-driving marketing strategies.
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