Shifting away from a points-based loyalty program to digital coupons has enabled SpartanNash to engage more shoppers, Linh Peters, VP of marketing, said at the Shopper Marketing Conference & Expo … Continue Reading →
Walmart is pleased with initial test results from its just-launched grocery pickup concept. read more Supermarket News
The case for in-store tracking could start with the Facebook Safety Check, which takes potentially sensitive data that Facebook already has and uses it to let friends and family know … Continue Reading →
Walgreens is leveraging digital coupons to transform the in-store experience. read more Supermarket News
Ahold USA embraces a virtual shopping simulation tool that provides marketing and merchandising concept tests without store disruption, said Ed Sheedy, director of category management insights. read more Supermarket News
Target has won the omnichannel shopper in the baby category, Molly Hollenkamp, VP at Catapult, said in a workshop about omnichannel shoppers at the Shopper Marketing Conference & Expo. read … Continue Reading →
An in-line gondola display for the Disney “Infinity” video game earned the “Best of the Times” top honor at the Design of the Times award ceremony at the Shopper Marketing … Continue Reading →
Target’s partnership with Joy Cho exemplifies the retailer’s mission to provide shoppers with inspiration, confidence, ease and belonging, said Rick Gomez, the retailer’s SVP of brand and category marketing. read … Continue Reading →
United Natural Foods, Inc., is positioned for continued strong growth, especially as it expands the perishables offerings from Tony’s Fine Foods beyond the West Coast while simultaneously reducing warehouse and … Continue Reading →
Allegiance Retail Services on Wednesday announced the appointment of Tomas Ramos as director, new member development. read more Supermarket News
