Sustainability: Unilever
Unilever partnered with Wal-Mart to help educate shoppers on how they could use Suave’s soaps, shower gels and shampoos in a more eco-friendly way, earning SN’s Supplier Leadership Award for … Continue Reading →
Author: R. Daneel Olivaw
Sustainability: Unilever
Unilever partnered with Wal-Mart to help educate shoppers on how they could use Suave’s soaps, shower gels and shampoos in a more eco-friendly way, earning SN’s Supplier Leadership Award for … Continue Reading →
Shopper Insights: Procter & Gamble
Procter & Gamble redesigned Wal-Mart’s Swiffer aisle to improve the shopping experience, earning SN’s Supplier Leadership Award for Shopper Insights. read more Supermarket News
Integrated Marketing: ConAgra Foods
Starting out as a straightforward plan to promote back-to-school meals, the Meal Maker Challenge has quickly grown to become an August tradition for ConAgra Foods and H-E-B, for which SN … Continue Reading →
Moore joins food, drug lawyers at Venable
Venable LLP has announced that food industry attorney John Moore has joined the firm as Of Counsel in its Washington, D.C. office. IFT Daily News
POS Merchandising: Mars
Mars Chocolate North America pushed its point-of-sale merchandising to new heights this year, earning SN’s Supplier Leadership Award for POS Merchandising. read more Supermarket News
Milk may contain cancer-protective properties
A study published in the Journal of Dairy Science shows that milk may have properties that protect against cancer. IFT Daily News
New Media Marketing: General Mills
General Mills’ Progresso team used QR codes to provide shoppers immediate access to weeknight recipes for its new Recipe Starters cooking sauces, winning SN’s Supplier Leadership Award for New Media … Continue Reading →
Consumer education leads to support for ag technologies
Consumer attitudes toward modern food production technologies can be significantly improved by providing information from credible sources that helps consumers understand the broader social benefits of today’s systems, according to … Continue Reading →
Cause Marketing: Acosta Sales & Marketing
SN has awarded Acosta its Supplier Leadership Award for Cause Marketing, recognizing Acosta’s support for charitable causes over the years, such as the Muscular Dystrophy Association and the Wounded Warriors … Continue Reading →