Effie Awards Honor Shopper Marketing Campaigns
SCHAUMBURG, Ill. — The 2013 Shopper Marketing Effie award winners were honored last night during the second day of the Shopper Marketing Summit. read more Supermarket News
Author: R. Daneel Olivaw
Kings Unveils Senior Executive Changes
PARSIPPANY, N.J. — Kings Food Markets here on Tuesday said it has promoted Richard Durante to chief operating officer, among several other executive moves. read more Supermarket News
Class Action Sought in Hannaford Data Case
PORTLAND, Maine — Plaintiffs in a lawsuit against Hannaford Bros. related to its 2008 data breach have asked a judge to reconsider granting the complaint class-action status. read more Supermarket … Continue Reading →
Ahold Denies Report of Banner Changes
CARLISLE, Pa. — A spokeswoman for Ahold USA told SN on Tuesday that there was no truth to a report out of The Netherlands this week that the company was … Continue Reading →
Infographic: Deep Dive Into Technology
Citi Research, New York, cited Wal-Mart Stores as one of its “Top Retail Technology Picks for 2013” in a report this year on technology use by retailers. read more Supermarket … Continue Reading →
Harris Teeter Continues Amelia Island Deals
MATTHEWS, N.C. — Harris Teeter here has again partnered with the Amelia Island Convention & Visitors Bureau, Amelia Island, Fla., to offer the chain’s VIC (Very Important Customer) loyalty card … Continue Reading →
Apps Emerge as Key Walmart Strategy
SCHAUMBURG, Ill. — Walmart plans to launch Print Plus, a mobile app that brings its print ads to life, an executive of the chain said during an educational session on … Continue Reading →
H-E-B Awards $18,000 to Weight-Loss Winners
SAN ANTONIO, Texas — H-E-B here awarded $ 18,000 to three contestants in its second H-E-B Slim Down Showdown who made the greatest gains in health improvement and fan engagement … Continue Reading →
MillerCoors Leverages Digital to Intercept Consumers
SCHAUMBURG, Ill. — Digital marketing is a valuable tool in motivating consumers to consider MillerCoors brands while outside the retail environment, Mark Weslar, the brewer’s director of customer marketing, said … Continue Reading →
The Summit on Twitter
Given their expertise in using digital media, it’s no surprise that stakeholders attending the Shopper Marketing Summit know how to tweet highlights from the day’s many educational sessions and related … Continue Reading →