Frito-Lay: 2014 Supplier Leadership Award winner for New Media Marketing
In 2012-2013, Frito-Lay held its first “Do Us A Flavor” contest in the U.S. to invite consumers to pick a new flavor of chips. read more Supermarket News
Author: R. Daneel Olivaw
Big Heart Pet Brands: 2014 Supplier Leadership Award winner for Product Innovation
Game-changing product innovation at Big Heart Pet Brands starts with thinking about the impossible, Geoff Tanner, VP of pet snacks, told SN. What if we could do this? read more … Continue Reading →
PMA 2014: New produce merchandising, products
As customers are looking for new ways to consumer fruits and vegetables, some suppliers gave showgoers creative applications of their products at the PMA Fresh Summit conference in Anaheim. Total … Continue Reading →
PMA 2014: Brave new produce world
Total Access read more Supermarket News
PMA 2014: Industry vet honored with Carey Award
At the beginning of Fresh Summit each year — at the start of the popular brunch general session — PMA honors an industry veteran with the Robert L. Carey award. … Continue Reading →
PMA 2014: How marketers can connect with Gen Z
Today’s 23 million American Gen Zers have $ 44 billion a year in spending power. However, tapping into that buying power will require new ways of marketing. Total Access read … Continue Reading →
Flexibility is key to grocers’ success in retail meal solutions
By Marc Sandofsky From display cases to takeaway packaging, strategic flexibility is key for shoppers. read more Supermarket News
Gallery: New Kroger, Delhaize America executives and other trending stories
This week’s Top 10 also includes reader favorites such as Greg Foran’s first Walmart U.S. speech, the Rouses lawsuit and Safeway quarterly results. read more Supermarket News
AmazonFresh makes Brooklyn debut
AmazonFresh said Friday that it was making its services available to parts of Brooklyn, the Internet giant’s first grocery offering in New York. Content Classification: Curated read more Supermarket News
PMA 2014: Wakefern wants its competitors to join Eat Brighter
Wakefern Food Corp. may be among the first retailers to sign on to the Eat Brighter movement, but it hopes its competitors follow suit. Total Access read more Supermarket News