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Tag: Virtual

Ahold tests virtual supermarket

  • By R. Daneel Olivaw
  • 23 October, 2014
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Ahold USA embraces a virtual shopping simulation tool that provides marketing and merchandising concept tests without store disruption, said Ed Sheedy, director of category management insights. read more Supermarket News

Unlocking Value Through Virtual Integration

  • By R. Daneel Olivaw
  • 7 January, 2014
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Managing the private label portfolio will become increasingly strategic for food retailers in the coming years. Industry Voices read more Supermarket News

ShopRite Links Grocery Rewards to Virtual Mall

  • By R. Daneel Olivaw
  • 27 November, 2013
  • No Comments

KEASBEY, N.J. — ShopRite’s new rewards program allows shoppers to earn points toward free groceries when they shop at 1,000 stores, including Macy’s, Best Buy, Old Navy, Kohl’s, Gap and … Continue Reading →

Peapod Takes Virtual Shopping to Events

  • By R. Daneel Olivaw
  • 2 July, 2013
  • No Comments

CHICAGO — Online grocer Peapod, based here, is launching a promotional campaign featuring “mobile billboards” on the sides of delivery trucks where consumers can shop for groceries using their smartphones. … Continue Reading →

New IGA Marketing Program to Create ‘Virtual Chain’

  • By R. Daneel Olivaw
  • 3 May, 2013
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CHICAGO — IGA USA on Wednesday announced the launch of a new marketing program that organizes its independent retailers as a single marketing entity, leveraging their combined sales volume to … Continue Reading →

Virtual Success: Wellness Promotes New Hope for Online Retail

  • By R. Daneel Olivaw
  • 18 February, 2013
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The number of online retailers selling natural, organic, local and artisan foods and beverages is growing. read more Supermarket News

Peapod Expands Virtual Stores

  • By R. Daneel Olivaw
  • 28 September, 2012
  • No Comments

CHICAGO — Online grocer Peapod here has expanded its virtual grocery-store billboards to more than 100 commuter rail stations in the markets where it operates in Chicago and the Northeast. … Continue Reading →

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